Britain will ban the sale of pure combustion cars in 2030. That will mean big changes at Aston Martin, a brand that only sells combustion cars (until recently of the V12 variety). Aston Martin just detailed what those changes will look like with its new "Racing Green" strategy that will see the brand go primarily electric by 2030.
Here's what you need to know.
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Aston Martin plans to be electrified by 2030
Aston Martin
Aston Martin will launch its first plug-in hybrid, the Valhalla, in 2024. The brand announced that all Aston Martin vehicles will offer an electrified option by 2026. And the "core range" will be fully-electrified by 2030.
The "core range" presumably means that SUVs, GT cars and sports cars will be electric; Aston Martin has ruled out building another sedan. Though Aston Martin appears to be leaving room for special edition and bespoke track vehicles that may use other forms of propulsion.
Aston Martin is partnering with Lucid to make that transition happen
Lucid
Aston Martin will develop a bespoke EV platform that underpins all of its cars. To do that, they are partnering with Lucid Motors, builders of the longest-range EV on the market, for battery and powertrain tech. Lucid will take a part ownership of Aston Martin as part of the agreement.
But Aston Martin will still partner with Mercedes too
Aston Martin
Aston Martin says the Lucid deal will not terminate its relationship with Mercedes-Benz, which will still supply "powertrain and electric/electronic architectures" for internal combustion, hybrid and electric Aston Martin vehicles.
Aston Martin has been deemphasizing its partnership with Mercedes. The new DB12 has a new proprietary infotainment setup. The Aston Martin F1 team is also dropping Mercedes-Benz as an engine supplier to become Honda's works team in 2026.
